What Is WordPress Elementor and Why Should You Use It?

Oftentimes when you’re deciding which WordPress theme to use, you may come across products that are a combination of theme and page builder. Elementor is one such product. Used by over 3 million professionals, it’s one of the leading free WordPress page builders. But what’s really under the hood of Elementor and is it right for you? Let’s take a closer look.

Pixel Perfect Tools for Designers

Are you learning WordPress or want to create your own WordPress website? If so, WordPress Elementor is a great starting place. It comes with a variety of built-in tools that allow you pixel-perfect precision in designing your layout the way you want. It’s drag and drop editor lets you put anything almost anywhere, and its typography and color picker make it easy for you to choose from thousands of fonts (or upload your own), and colors to create a website that matches your vision. 

It even lets you add filter-like effects to your photos without any prior design experience. Change the hue, add a blur, up the contrast and more all in just a few clicks. Plus, everything you create is transformed into clean, mobile-responsive code, so you never have to worry about your site not looking absolutely fantastic on any device. Elementor takes care of it all behind the scenes. 

If you’d rather have a starting point to customize your own design, you’ll be glad to know that Elementor comes with a variety of pre-made layouts that you can use as a starting point. Even if you’re not a designer, you’ll find working with Elementor to be intuitive and straightforward – enabling you to step into a designer’s shoes and lay out your website the way you envision it. 

A Top Choice for Marketers and Entrepreneurs

Because you don’t have to spend so much time on your site’s design and layout, you can concentrate more of your time on creating, marketing and promoting your WordPress Elementor site. In addition, rather than having to install countless plugins to get WordPress to do what you want, you can take advantage of dozens of design elements that let you do a variety of once-cumbersome and code-intensive tasks, including:

  • Inserting Google maps
  • Creating an image carousel
  • Adding star ratings
  • Adding progress bars to show steps
  • Including testimonials
  • And much more. 

Differences between the Free and Pro Version of Elementor

Although WordPress Elementor is a free download, there are some limitations to the free version. The free version gives you the same drag and drop capabilities that are at the heart of Elementor, as well as 30 basic widgets to play around with (like the aforementioned ones above). But the pro version, starting at $49/year for one site, opens up a wealth of options, including:

  • Advanced Widgets – like forms, countdowns, price tables, Facebook embedding and more
  • A Theme builder which lets you craft your own themes using WordPress Elementor
  • A Popup-builder that makes it easy to create a variety of unobtrusive pop ups
  • The WooCommerce Builder – Drag and drop simplicity for online shops and e-commerce sites
  • Over 300 professional-grade templates and 20+ integrations with third party tools
  • And much more, including frequent updates, new features and new templates added every week

Is it Worth Upgrading WordPress Elementor from Free to Paid? 

If you find yourself endlessly tinkering with your WordPress website and you’d like to flex your creativity a bit more, but you don’t have time to go knee-deep into the code to make it happen, it’s definitely worth upgrading to Elementor Pro. If you’re happy with simple drag-and-drop functionality of the core Elementor WordPress page builder, then you can stick with the free version. 

If nothing else, it’s a good idea to try the free version of Elementor to see how you like the way it handles designing and layout capabilities. If you want access to more advanced features and more flexible creative options, $49/year is a small price to pay. For larger numbers of sites, the price is still affordable, so if you fancy creating sites for clients, you absolutely have that option with the pro version of Elementor. 

Whether you have 1,000 sites running Elementor ( which will cost you $199/year) or just one, the options that unlock within the page builder are the same, so you don’t have to worry about being walled off from other features if you just have a single site.  

What if I Need Help Setting Up or Working with Elementor? 

It’s understandable that in the course of working with a WordPress page builder, although all of them (including Elementor, Beaver  Builder and Divi) pride themselves on being simple and straightforward to use, you might still run into a sticky situation where you want to create a certain effect or achieve a certain look and aren’t sure how to make it happen. 

The good news is that you don’t have to spend hours scouring WordPress tutorial sites or trusting your site to some fly-by-night developer. At WPDandy, we specialize in helping you to bring your website vision to life, whether you use WordPress Elementor or any other page builder or theme. Rely on our proficient, professional WordPress developers to understand your website goals and help work with you to turn them into reality! 

Through our innovative administrative area, you can correspond and chat with your personal developer and assign projects, tasks, updates, management, maintenance and more, all for one affordable monthly fee. Share feedback, images, files, notes and more quickly and easily. Free up more of your time to concentrate on important things like growing your business and promoting your website and let the WordPress experts at WPDandy handle the management and maintenance of your site. 

Contact us today to learn more about our affordable WordPress management services and if you’re interested in a full-featured WordPress page builder, be sure to give Elementor a try. They also have a 30-day money back guarantee, so you can try out the pro version risk-free to see how the advanced features work.